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Brand Identity•Case Study

Saphyre Creative: Full Brand Identity, Social Media Templates & Web Presence for a Sydney Creative Agency

Synivo partnered with Saphyre Creative to build a complete brand identity from the ground up. Our deliverables included a comprehensive brand style guide, professional business cards, social media post templates, a branded client report template, a custom email signature, and a fully responsive website with hosting setup and SEO optimisation — positioning Saphyre Creative as a polished, trustworthy creative agency in the Sydney market.

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Saphyre Creative: Full Brand Identity, Social Media Templates & Web Presence for a Sydney Creative Agency | Synivo

Saphyre Creative: Full Brand Identity & Digital Presence

Overview

Saphyre Creative is a creative and marketing agency based in Sydney, built on the belief that every brand has a spark — and they make it shine. They approached Synivo to develop a complete brand identity system and digital presence that reflects their bold, design-driven approach to helping Australian businesses grow.

The Challenge

As a new agency entering the competitive Sydney creative market, Saphyre Creative needed more than just a logo. They required a full-suite brand identity — from visual guidelines to digital assets — that would establish credibility, attract clients, and set the tone for their brand from day one.

Their goals were clear:

  • Establish a distinctive and memorable brand identity
  • Create ready-to-use social media templates for consistent content
  • Design professional business collateral
  • Build a responsive, SEO-optimised website with hosting
  • Develop branded client report templates for professional delivery
  • Set up a custom email signature to reinforce brand presence in every interaction

Our Solution

1. Brand Style Guide

We developed a comprehensive brand guideline document covering every aspect of Saphyre Creative's visual identity. The guide includes logo usage rules, the signature Saphyre Blue colour palette, typography standards, imagery direction, and brand voice & tone — ensuring consistency across all touchpoints.

Key elements:

  • Logo guidelines with clear space, sizing, and usage rules
  • Primary colour palette anchored by Saphyre Blue with clean white accents
  • Typography hierarchy for headings, body, and accent text
  • Brand voice & tone framework for all communications

Saphyre Creative Brand Style Guide

2. Business Cards

We designed sleek, modern business cards that make a strong first impression. The front features the full Saphyre Creative wordmark in the signature blue, while the back displays the SC monogram alongside contact details — clean, minimal, and professional.

  • Minimalist white design with bold blue logo
  • SC monogram on the reverse for subtle brand reinforcement
  • Contact details including phone, website, and email
  • Print-ready files optimised for premium cardstock

Saphyre Creative Business Cards

3. Social Media Templates

We created a set of branded social media post templates designed for Instagram and Facebook. Each template follows the brand guidelines and is built for easy content creation — allowing Saphyre Creative to maintain a polished, consistent feed without starting from scratch every time.

Template styles include:

  • Brand awareness posts with bold headlines
  • Educational content cards (tips, mistakes, guides)
  • Promotional and announcement templates
  • Engaging call-to-action layouts

Saphyre Creative Social Media Templates

4. Client Report Template

We designed a professional client report template for Saphyre Creative to use when presenting campaign results and digital marketing analytics to their clients. The report features clean data visualisation, campaign highlights, and performance metrics — all wrapped in the Saphyre brand identity.

  • Cover page with branded layout and reporting period details
  • Digital marketing performance dashboards
  • Campaign highlight sections with key metrics
  • Audience demographic breakdowns and engagement data

Saphyre Creative Client Report

5. Email Signature

We crafted a custom HTML email signature that reinforces the Saphyre Creative brand in every email sent. The signature includes the logo, contact information, and social links — designed to look professional across all major email clients.

6. Website Development, Hosting & SEO

We built a fully responsive website for Saphyre Creative that showcases their services, portfolio, and brand story. The site was designed mobile-first and optimised for search engines to help the agency gain visibility in the Sydney market.

Website features:

  • Clean, modern design aligned with the brand identity
  • Responsive layout across desktop, tablet, and mobile
  • SEO-optimised structure with meta tags, schema markup, and fast load times
  • Hosting setup and domain configuration
  • Contact and enquiry integration

Saphyre Creative Website

A Brand Ready to Shine

With a complete identity system in place, Saphyre Creative now has everything they need to present themselves as a credible, polished, and professional creative agency. From first impressions on social media to client-facing reports and a strong web presence, every touchpoint is unified under one bold brand.

  • Cohesive brand identity across print and digital
  • Ready-to-use social media templates for consistent content output
  • Professional business collateral that builds client trust
  • SEO-optimised website driving organic visibility in Sydney
  • Branded client reports elevating service delivery

Looking to launch your brand with a complete identity and digital presence? Contact Synivo to start your transformation.

Visit the live site: saphyrecreative.com